TrueMargin

Know your real profit on every sale.

Net take-home profit and margin after platform cuts, payment fees, product cost, shipping and ads — for Etsy, TikTok Shop, Shopify, eBay and Amazon.

Platform

Offsite Ads fee (15%)

Pricing

Costs

Marketing / ads

Silent killer costs

Returns & refund rate0%
Creator / affiliate commission (TikTok Shop & Shopify only)
Currency conversion markup (1.5%)
Net take-home profit
$21.32
per order on Etsy
Net margin
47.4%
Platform & processing
$4.72
Break-even price
$16.44
Where each dollar goes
COGS21%
Shipping & ads21%
Fees11%
Profit47%

Monthly Sales Volume

100 orders / mo
Projected monthly gross revenue
$4,499.00
Projected monthly fees paid
$472.41
Projected monthly net take-home
$2,131.60

Advertising & break-even ROAS

Break-even ROAS
1.85×
Break-even price
$16.44
Ads safe

Your margin can absorb paid ads comfortably. Safe ≤ 2×, moderate 2–3×, high risk > 3×.

Healthy margin.

You're above the 30% target. Room to test ads or discounts.

Fee breakdown

Gross revenue$44.99
Transaction fee (6.5%)-$2.92
Listing fee-$0.20
Payment processing (3% + $0.25)-$1.60
Item cost (COGS)-$9.50
Shipping & packaging-$6.45
Ad spend-$3.00
Net profit$21.32

Reverse goal solver

Etsy$33.02
TikTok Shop$31.91
Shopify$30.28
eBay$34.49
Amazon$34.95

Selling price needed on each platform with your current costs, returns and ad settings.

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Tools that protect your margin

Frequently asked questions